Privacy policy_

As the operator of this website, we take the protection of your personal data very seriously and treat it confidentially and in accordance with the current statutory data protection regulations and this privacy policy. Below we inform you in accordance with Article 13 of the EU General Data Protection Regulation (EU GDPR) about the processing of your personal data (hereinafter referred to as ‘data’).

1. definition of terms

The following data protection declaration is based on the terms used by the European legislator for the adoption of the GDPR. In order to ensure easy readability and comprehensibility, we would like to explain the terms used in advance.
We use the following terms, among others, in this privacy policy

a) Personal data
Personal data is any information relating to an identified or identifiable natural person (hereinafter ‘data subject’). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number
name, an identification number, location data, an online identifier or one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

b) Data subject (user)
Data subject is any identified or identifiable natural person whose personal data is processed by the controller.

c) Processing
Processing is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

d) Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of restricting its future processing.

e) Profiling
Profiling is any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements,
economic situation, health, personal preferences, interests, reliability, behaviour, location or relocation of that natural person.

f) Pseudonymisation
Pseudonymisation is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

g) Controller or controller responsible for the processing
The controller or controller responsible for the processing is the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such
Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.

h) Processor
Processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

i) Recipient
Recipient is a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular enquiry in accordance with Union or Member State law shall not be regarded as recipients.

j) Third party
Third party is a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.
authorised to process the personal data.

k) Consent
Consent is any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.

2. controller responsible for the processing

DS auto-solutions – Daniel Schmidt
Oberstr. 108
31162 Bad Salzdetfurth
Legal representative: Daniel Schmidt

Phone: +4950637814065
E-mail: daniel.schmidt@ds-autosolutions.de

3. general information on data processing

a) Scope of data processing
We only process our users’ personal data to the extent necessary to provide a functional website and our content and services. The processing of our users’ personal data only takes place regularly with the user’s consent. An
exception applies in cases where prior consent cannot be obtained for factual reasons and the processing of the data is permitted by law.

b) Legal basis for data processing
Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 para. 1 lit. a of the General Data Protection Regulation (EU GDPR) serves as the legal basis. When processing personal data that is necessary for the fulfilment of a contract to which the data
contract to which the data subject is a party, Art. 6 para. 1 lit. b EU GDPR serves as the legal basis. This also applies to processing operations that are necessary for the performance of pre-contractual measures. Insofar as the processing of personal data is necessary to fulfil a legal obligation to which our company is subject, Art. 6 para. 1 lit. c EU GDPR serves as the legal basis. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d EU GDPR serves as the legal basis. If the processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 lit. f EU GDPR serves as the legal basis for processing.
the processing.

c) Duration of processing
We only process your data for as long as is necessary to fulfil the contract, to maintain our relationship or in accordance with applicable legal provisions. Different retention periods apply to the retention of business documents. As a rule, a retention period of 10 years applies to data with relevance under tax law in accordance with the German Fiscal Code, and 6 years for other data in accordance with the provisions of the German Commercial Code. As long as you do not object, we will use your data within the framework of our trusting business relationship for the benefit of both parties. Should you wish your data to be deleted, we will delete it immediately, provided that there are no legal obligations to retain it.

4. SSL encryption

This website uses SSL encryption (Secure Socket Layer) for the transmission of data from your browser to our server and to servers that provide files that we embed on our website. You can recognise the presence of SSL encryption by the text ‘https’ in front of the address of the website that you call up in your browser.

5. use of cookies

a) Description and scope of data processing
Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user’s computer system. When a user accesses a website, a cookie may be stored on the user’s operating system. This cookie
contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. We use cookies to make our website more user-friendly. Some elements of our website require that the accessing browser can be identified even after a page change. We also use cookies on our website that enable us to analyze the surfing behavior of users. The user data collected in this way is pseudonymized by technical precautions. It is therefore no longer possible to assign the data to the accessing user. The data is not stored together with other personal user data. When accessing our website, the user is informed about the use of cookies for analysis purposes and their consent to the processing of the personal data used in this context is obtained. In this context, reference is also made to this privacy policy.

b) Legal basis for data processing
The legal basis for the processing of personal data using technically necessary cookies is Art. 6 para. 1 lit. f EU GDPR.
The legal basis for the processing of personal data using cookies for analysis purposes is Art. 6 para. 1 lit. a EU GDPR if the user has given consent to this.

c) Purpose of processing
The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary for the browser to be recognized even after a page change. The user data collected by technically necessary cookies is not used to create user profiles. Analysis cookies are used for the purpose of improving the quality of our website and its content. Through the analysis cookies, we learn how the website is used and can thus constantly optimize our offer. These purposes also constitute our legitimate interest in the processing of personal
data in accordance with Art. 6 para. 1 lit. f EU GDPR.

d) Duration of storage, objection and removal options
Cookies are stored on the user’s computer and transmitted by it to our website. As a user, you therefore have full control over the use of cookies. You can deactivate the transmission of cookies or restrict
by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent.

6. online marketing

a) Description and scope of data processing
On our website, we process personal data for online marketing purposes, which includes in particular the presentation of advertising and other content (collectively referred to as “content”) based on the potential interests of users and the measurement of its effectiveness. For these purposes, so-called user profiles are created and stored in so-called cookies or similar procedures are used, by means of which the user data relevant for the presentation of the aforementioned content is stored. This information may include, for example, content viewed, websites visited, online networks used, but also communication partners and technical information such as the browser used, the computer system used and information on usage times. If the user has consented to the collection of their location data, this can also be processed. The user’s IP address is also stored. However, we use IP masking procedures (i.e. pseudonymization by shortening the IP address) to protect the user. In general, no clear user data (such as e-mail addresses or names) are stored as part of the online marketing process, but pseudonyms. This means that the identity of the user is not known, only the information stored in their profiles. The information in the profile is generally stored in cookies or by means of similar procedures. These cookies can generally also be read later on other websites that use the same online marketing procedure and analyzed for the purpose of displaying content as well as supplemented with further data and stored on the server of the online marketing procedure provider. In exceptional cases, clear data can be assigned to the profile. This is the case, for example, if the user is a member of a social network whose online marketing process we use and the network links the user’s profile with the aforementioned data. It should be noted that the user can make additional agreements with the providers, e.g. by giving consent during registration. In principle, we only receive access to summarized information about the success of our advertisements. However, as part of so-called conversion measurements, we can check which of our online marketing procedures have led to a so-called conversion, i.e. e.g. to the conclusion of a contract with us at.

The conversion measurement is used solely to analyze the success of our marketing measures.

b) Legal basis for data processing
If the user has given consent, the legal basis for the processing of personal data is Art. 6 para. 1 lit. a EU GDPR.
Otherwise, the legal basis for the processing of personal data is Art. 6 para. 1 lit. f EU GDPR, i.e. our legitimate interests (e.g. the provision of efficient, economical and recipient-friendly services).

c) Purposes of processing
The purposes of data processing are tracking (e.g. interest/behavioral profiling, use of cookies), remarketing, visitor action evaluation, interest-based and behavioral marketing, profiling (creation of user profiles), conversion measurement (measurement of the effectiveness of marketing measures), reach measurement (e.g. access statistics, recognition of returning visitors), target group formation (determination of target groups relevant for marketing purposes or other output of content), cross-device tracking (cross-device processing of user data). (e.g. access statistics, recognition of returning visitors), target group formation (determination of target groups relevant for marketing purposes or other output of content), cross-device tracking (cross-device processing of user data for
marketing purposes), click tracking. These purposes also constitute our legitimate interest in the processing of personal data in accordance with Art. 6 para. 1 lit. f EU GDPR. The purposes of data processing are
Tracking (e.g. interest/behavioral profiling, use of cookies)
Remarketing
Visit action evaluation
Interest-based and behavioral marketing
Profiling (creation of user profiles)
Conversion measurement (measurement of the effectiveness of marketing measures)
Reach measurement (e.g. access statistics, recognition of returning visitors)
Target group formation (determination of target groups relevant for marketing purposes or other output of content)
Cross-device tracking (cross-device processing of user data for marketing purposes)
Click tracking

d) Duration of storage, objection and removal options
Cookies are stored on the user’s computer and transmitted from there to our website. As a user, you therefore have full control over the use of cookies. You can deactivate the transmission of cookies or restrict
by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent.

e) Services used and service providers
DoubleClick
Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company:
Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA;
Website: https://marketingplatform.google.com/intl/de/about/analytics/;
Privacy Policy: https://policies.google.com/privacy;
Opt-Out: Opt-out plug-in: http://tools.google.com/dlpage/gaoptout?hl=de,
Settings for the display of advertisements: https://adssettings.google.com/authenticated.

Google Analytics
Service provider: Google LLC. (Mountain View, California, USA)
Website: https://analytics.google.com/
Privacy Policy: https://policies.google.com/privacy?hl=de

Google AdWords
Service provider: Google LLC. (Mountain View, California, USA)
Website: https://ads.google.com/
Privacy Policy: https://policies.google.com/privacy?hl=de

Google AdSense
Service provider: Google LLC. (Mountain View, California, USA)
Website: https://ads.google.com/
Privacy Policy: https://policies.google.com/privacy?hl=de

Google Remarketing
Service provider: Google LLC. (Mountain View, California, USA)
Website: https://ads.google.com/
Privacy Policy: https://policies.google.com/privacy?hl=de

Google Tag Manager
Service provider: Google LLC. (Mountain View, California, USA)
Website: https://marketingplatform.google.com/intl/de/about/tag-manager/
Privacy Policy: https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/
https://policies.google.com/privacy?hl=de

Wipe Analytics
Service provider: TENSQUARE GmbH, Am Bugapark 3a, 45899 Gelsenkirchen
Website: https://www.wipe-analytics.de/pub/home
Privacy Policy: https://www.wipe-analytics.de/privacy
Opt-Out: https://www.wipe-analytics.de/opt-out

7. YouTube

a) Scope of data processing
We use YouTube videos on our website. The operator of the corresponding plugin is YouTube, LLC (901 Cherry Ave., San Bruno, CA 94066, USA). When the user visits a page with the YouTube badge, a connection to YouTube servers is established. YouTube is informed which
website the user is visiting. If the user is logged into their YouTube account, YouTube can personally assign their user behavior. If a YouTube video is started, the provider uses cookies (see above), which collect information about user behavior.
Further information is available at https://www.google.de/intl/de/policies/privacy/.

b) Legal basis for data processing
The legal basis is Art. 6 para. 1 lit. f EU GDPR.

c) Objection and removal option
Users can prevent the setting of cookies, as already described above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. This would also prevent Google from placing a cookie on the computer system of the
user. In addition, cookies that have already been set can be deleted at any time via the Internet browser or other software programs.

8. Google Fonts (Web Fonts)

a) Scope of data processing
Our website uses certain Google fonts for display purposes. When a page is called up, the user’s browser loads these fonts. The user’s IP address, including the page (Internet address) that the user has visited, is transmitted to a Google Inc. server (1600 Amphitheatre Parkway,
Mountain View, CA 94043, USA). Further information on Google fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy at https://www.google.com/policies/privacy/.

b) Legal basis for data processing
The legal basis for the processing of the user’s personal data is Art. 6 para. 1 lit. f GDPR.

c) Purpose of data processing
The use of Google fonts is for the visual presentation of text content.

9. contact form and e-mail contact

a) Description and scope of data processing
There is a contact form on our website which can be used to contact us electronically. If a user makes use of this option, the data entered in the input mask will be transmitted to us and stored. Your consent to the processing of the data is obtained during the sending process and reference is made to this privacy policy. Alternatively, you can contact us via the e-mail address provided. In this case, the user’s personal data transmitted with the e-mail will be stored. The data will not be passed on to third parties in this context. The data is used exclusively for processing the conversation.

b) Legal basis for data processing
The legal basis for processing the data is Art. 6 para. 1 lit. a EU GDPR if the user has given consent. The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f EU GDPR. If the e-mail contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b EU GDPR.

c) Purpose of data processing
The processing of personal data from the input screen is solely for the purpose of processing the contact. In the case of contact by email, this also constitutes the necessary legitimate interest in processing the data. The other personal data processed during the sending process is used to prevent misuse of the contact form and to ensure the security of our information technology
systems.

d) Duration of storage
The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. For the personal data from the input screen of the contact form and those sent by email, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the matter in question has been conclusively clarified.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

e) Objection and removal option
The user has the option to revoke their consent to the processing of personal data at any time. If the user contacts us by email, they can object to the storage of their personal data at any time. In such a case, the conversation cannot be continued. All personal data stored in the course of contacting us will be deleted in this case.

10. your rights as a data subject

In accordance with the EU GDPR, you have the following rights:
a) Right of access
You can request confirmation from the controller as to whether personal data concerning you is being processed by us.
If such processing is taking place, you can request the following information from the controller:
(1) the purposes for which the personal data are being processed;
(2) the categories of personal data being processed;
(3) the recipients or categories of recipients to whom the personal data concerning you have been or will be disclosed;

(4) the planned duration of the storage of the personal data concerning you or, if specific information on this is not possible, criteria for determining the storage period;
(5) the existence of a right to rectification or erasure of personal data concerning you, a right to restriction of processing by the controller or a right to object to such processing;
(6) the existence of a right of appeal to a supervisory authority;
(7) all available information on the origin of the data if the personal data are not collected from the data subject;
(8) the existence of automated decision-making including profiling in accordance with Art. 22 (1) and (4) EU GDPR and – at least in these cases – meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject

You have the right to request information as to whether the personal data concerning you is transferred to a third country or to an international organization. In this context, you may request to be informed of the appropriate safeguards pursuant to Art. 46 GDPR in connection with the transfer.

b) Right to rectification of your data
You have a right to rectification and/or completion vis-à-vis the controller if the processed personal data concerning you is inaccurate or incomplete. The controller must make the correction without delay.

c) Right to restriction of processing of your data
Under the following conditions, you may request the restriction of the processing of personal data concerning you:

(1) if you contest the accuracy of the personal data concerning you for a period enabling the controller to verify the accuracy of the personal data;
(2) the processing is unlawful and you oppose the erasure of the personal data and request the restriction of their use instead;
(3) the controller no longer needs the personal data for the purposes of the processing, but they are required by you for the establishment, exercise or defense of legal claims, or
(4) if you have objected to processing pursuant to Art. 21 para. 1 EU GDPR and it is not yet certain whether the legitimate reasons of the controller outweigh your reasons.

If the processing of personal data concerning you has been restricted, this data – apart from its storage – may only be processed with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State. If the restriction of processing has been restricted in accordance with the above conditions, you will be informed by the controller before the restriction is lifted.

d) Right to Erasure of Your Data
aa) Obligation to Erase
You have the right to request the controller to delete your personal data without undue delay, and the controller is obligated to delete these data immediately if one of the following reasons applies:

The personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed.

You withdraw your consent on which the processing was based pursuant to Art. 6(1)(a) or Art. 9(2)(a) of the EU GDPR, and there is no other legal basis for the processing.

You object to the processing pursuant to Art. 21(1) of the EU GDPR, and there are no overriding legitimate grounds for the processing, or you object to the processing pursuant to Art. 21(2) of the EU GDPR.

The personal data concerning you have been unlawfully processed.

The erasure of your personal data is necessary to comply with a legal obligation under Union or Member State law to which the controller is subject.

The personal data concerning you have been collected in relation to the offer of information society services pursuant to Art. 8(1) of the EU GDPR.

bb) Notification to Third Parties
If the controller has made the personal data concerning you public and is obliged to erase them pursuant to Art. 17(1) of the EU GDPR, they shall take reasonable measures, including technical means, considering available technology and implementation costs, to inform controllers processing the data that you, as the data subject, have requested the erasure of all links to these personal data or copies or replications of these personal data.

cc) Exceptions
The right to erasure does not apply if the processing is necessary:

For exercising the right to freedom of expression and information;

To comply with a legal obligation requiring processing under Union or Member State law to which the controller is subject, or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;

For reasons of public interest in the area of public health in accordance with Art. 9(2)(h) and (i) and Art. 9(3) of the EU GDPR;

For archiving purposes in the public interest, scientific or historical research purposes, or statistical purposes pursuant to Art. 89(1) of the EU GDPR, insofar as the right to erasure is likely to render impossible or seriously impair the achievement of the processing’s objectives; or

For the establishment, exercise, or defense of legal claims.

e) Right to Notification
If you have exercised your right to rectification, erasure, or restriction of processing, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed about this rectification, erasure, or restriction of processing unless this proves impossible or involves disproportionate effort.

You have the right to be informed about these recipients by the controller.

f) Right to Data Portability
You have the right to receive the personal data concerning you that you have provided to the controller in a structured, commonly used, and machine-readable format. You also have the right to transmit these data to another controller without hindrance from the controller to whom the personal data were provided, provided that:

The processing is based on consent pursuant to Art. 6(1)(a) of the EU GDPR or Art. 9(2)(a) of the EU GDPR or on a contract pursuant to Art. 6(1)(b) of the EU GDPR, and

The processing is carried out by automated means.

In exercising this right, you also have the right to have the personal data transmitted directly from one controller to another, where technically feasible. This must not adversely affect the freedoms and rights of others.

The right to data portability does not apply to processing necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

g) Right to Object
You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you based on Art. 6(1)(e) or (f) of the EU GDPR, including profiling based on those provisions.

The controller shall no longer process the personal data unless they can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves the establishment, exercise, or defense of legal claims.

If your personal data are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing, including profiling related to such direct marketing.

If you object to processing for direct marketing purposes, your personal data will no longer be processed for such purposes.

You also have the option of exercising your right to object through automated means using technical specifications in connection with the use of information society services, notwithstanding Directive 2002/58/EC.

h) Right to Withdraw Consent
You have the right to withdraw your consent to data processing at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

i) Right to Lodge a Complaint with a Data Protection Supervisory Authority
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work, or the place of the alleged infringement, if you believe that the processing of your personal data violates the EU GDPR.

The supervisory authority with which the complaint has been lodged shall inform the complainant about the status and outcome of the complaint, including the possibility of judicial remedy pursuant to Art. 78 of the EU GDPR.

The competent supervisory authority depends on your place of residence. A list of supervisory authorities can be found here:
https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html

This privacy policy was created by ASG Rechtsanwälte.